AdSense between posts

AdSense have always stressed that the most effective position for ads are within content, so when I found out you can insert AdSense between posts directly via the LAYOUT, I immediately thought I could insert the ads in the middle of a post, which is impossible to do up to now. Unfortunately, that insert ads in between 2 posts, not in the midddle of a post, something I had been trying to do for a long time. You can actually do this by messing with the template. Refer to Incorporate AdSense within the content (click BACK button to get back to this page).

The way to do direct from Blogger LAYOUT it is very simple. Sign into Blogger, which will get you into the Dashboard with a list of all the blogs you have in that Blogger account. In the section for "Blog posts", usually in the middle of the LAYOUT (may be in a slightly different position if you use non-standard Blogger templates):



Click EDIT (highlighted with a red circle). You will get a "Configure Blog Posts" "pop-up".



Tick "Show ads between posts", select your format by clicking on the down arrow or just leave it as the default half-banner and chose you ad colors or just leave it as the default "Blend Template" which is advisable (all 3 highlighted with red circles).

Then just scroll down and click "Save Changes". Now you don't have to worry about violating AdSense policy as this is done via cooperation between Google AdSense and Google Blogger. However, if you want the AdSense withing the post, you will still have to depend on the hack described in Incorporate AdSense ads within posts and wrap text around them (click BACK button to get back to this page.

The only thing to note is that if you had applied for your AdSense account direct from Blogger, there is nothing extra to do. If you have got your AdSense account via some other means, and this is the first time you are adding AdSense ads direct from Blogger, you may be asked to grant Blogger access to your AdSense account, which I believe is perfectly safe to do so.

One final thing. Just to make sure that the ads have the same publisher's ID, at the blog with the ads between posts, I click VIEW > PAGE SOURCE to see the page source of that webpage, and this is what I found:



The "pub-12345....." was the same as my AdSense publisher ID (figure altered for security) thus assuring the ads displayed are actually "mine".

AdSense Tip: How to Increase AdSense CTR

An increase in CTR can mean a lot to AdSense Revenue. To increase AdSense revenue, you have to either increase the traffic or CTR. If somehow, you manage to triple your CTR just by tweaking the Google AdSense code, you can get three times more traffic. Here are a few tips for increasing your CTR.

Topics Covered in this Guide:

- What Google AdSense Engineers say about CTR
- What Webmasters have concluded about CTR
- Traffic and its effects on CTR
- Experiments with CTR

What Google AdSense Engineers Say

- An email conversation with a Google Engineer:

“Due to the dynamic nature of Google AdSense, fluctuations in your revenue will occur. Your earnings will depend on a number of factors, including the types of ads being served to your pages, the cost per click or cost per impression of these ads, and your users' click through selections. Regarding ad placement - the best ad format varies from page to page. We've observed that, in general, wider ads perform better because of their reader-friendly format. We strongly recommend putting your users first when deciding on ad placement. Think about their behavior on different pages, and what will be most useful and visible to them. You'll find that the most optimal ad position isn't always what you expect on certain pages.”

- Google Optimization Guide:
For example, on pages where users are typically focused on reading an article, ads placed directly below the end of the article tends to perform better. It's almost as if the users finish reading and asking themselves, “What can I do next?” Precisely targeted ads are just like answering their questions.

https://www.google.com/support/adsense/bin/static.py?page=tips.html

What Webmasters have concluded

Webmasters have diverse views on how to increase CTR. It largely depends upon the keywords you are targeting, look of your website, quality of its content, placement of AdSense ads, page optimization, and various other factors. Generally, AdSense blocks wrapped between the quality content works the best. For the websites having poor quality content, placing the Ads before the start of the content works well.
If you develop a poor quality content website, it will likely give you high CTR and clicks, but you will be getting low priced ads. Besides, nobody will like to add your URL to their favorites. However, if you have quality content that keeps the visitors glued, you may get low CTR, but you will be getting high priced ads and regular visitors.

Proper positioning of ads on your website has direct impact on your CTR. Change the location of the ads and watch the changes in your CTR regularly. Try to locate the area of the page where the focus of the visitor can be. Generally, AdSense ads near the quality content or other crucial areas like navigation bar tend to perform better. But it really depends upon the keywords you are targeting, and the traffic you have.

The Traffic

AdSense comes after traffic. No traffic, no AdSense. Take good care of your traffic. Your visitors expect some valuable information from you. Make sure you are providing quality content to them. This will increase your visitors’ return back ratio. And only those visitors who are less targeted, will return to the content you are providing. More targeted users mean more CTR. 85% of my visitors add my website URLs in their favorites. And they do return.

Install a website stats monitoring software and regularly look at your web logs. Identify where exactly is the traffic coming from. Try to establish a pattern or relation between your AdSense stats and traffic stats. This will help you analyze the reasons for any marked deviations in the inflow of traffic. This will give you new ideas to develop traffic.

Experiments

Experiment and experiment a lot, till you are satisfied with the tweaks you have done to achieve the highest CTR. Track your page performance by making channels of ads in your AdSense Control Panel. Keep experimenting till you are satisfied with your CTR. Though, every such experiment will make you lose money for a day or two, as Google may take time to adjust with new changes, but it will be beneficial in the long run.

Adsense Secrets: Getting More Clicks on Your Ads

More CTR (Click Thru Ratio) means more clicks on your Google Ads. But, is CTR all about position and colors of your ads? No! It's a lot more than that. CTR also depends upon the quality of traffic, relevancy of ads, and even the subject of your website. Let's get in detail:

Do you own a High CTR website?

Yes! CTR varies from Industry to industry too. It depends upon the keywords you are using to make your web page. It has been observed that more technical the topic is (but not necessarily) less CTR it will give you (for example Search Engine Optimization, Affiliate Network - exceptions are always there), but still works if the Ad content is well written.

However, this is only one condition; there are many undiscovered conditions that affect the CTR of keywords. At times, a particular season also has an effect on the performance of keywords. For example family of 'Turkey recipe' keyword is more active around November and December only and a quite sluggish rest of the year. It becomes really necessary to study the behavior of keywords before starting a massive website of Adsense around a topic.

Your Ad Position and Color: Old, but very effective

Google heat map helps improve the CTR (Clicks Thru Ratio) of your website by suggesting you the most converting areas for your Adsense Ads. You can have a glance at the Google's Survey that illustrates the ideal placements of ads on your web page.
https://www.google.com/support/adsense/bin/static.py?page=tips.html#17954

https://www.google.com/support/adsense
/bin/static.py?page=tips.html#17954

Darker the area, better will be the performance of your ads. Your visitor tends to click on these darker areas more often than the other areas of the web page. Ads placed near rich content usually do well because users are focused on those areas of your web page. For example, on pages where users are typically focused on reading an article, ads placed directly below the concluding part of high quality content tend to perform well, as the visitors are left with no other choice except clicking the Ad block.

Get Targeted Traffic - The Most Essential Part

Traffic that is interested in your content (also called targeted traffic) is interested in your ads too. Thus, there is every likelihood that your ads will be clicked more frequently. Targeted traffic means more CTR, more earnings, and enhanced ad convertibility. On the other hand, the untargeted visitors are not interested either in your content or your ads, so keep your website's traffic targeted.

You can gather highly targeted traffic for your website by web promotion strategy and effective optimization of your web page structure. Effective web promotion strategy requires an appropriate Anchor text and more back links from relevant websites. And, to develop an effective web page structure, you have to optimize your Title Text, internal linking of your website, and most importantly your web content, in the best possible manner.

Choose the Right Anchor Text for Back Link Campaigns

Choosing the right anchor text for back links promotes your website to the traffic you exactly need from the search engines. Choose the Anchor text that directly speaks to your visitors and pulls the traffic that your web page requires. Targeted traffic results in increased CTR of ads. It helps promote your website to that segment of traffic, which is precisely searching for your content (or you can say the traffic that is most profitable to you). Targeting irrelevant keyword reduces your CTR by gathering the traffic which is not interested in your content or ads.

Wisely Choose the Title Text of Your Web Page

Title text of your webpage appears in the SERPs (Search Engine Result Pages) as the Title link to your web page. Therefore, it is the title Text that directly speaks to the surfer on SERPs (Search Engine Result Pages) about your content's theme. It acts like a Free Advertisement Link to your website. If your title text does not interest the surfer, you lose considerable amount of much-needed traffic. Figure out a Title text that directly communicates with your potential visitors, brings targeted traffic, and enhances the CTR of your AdSense Ads. Don't overdo your title text, and use less than ten keywords in your title text.

Help Google Detect the Theme of Your Web Page

There are many on-page and off-page elements that affect your ad relevancy. Better targeted ads increase both your CTR and EPC. Here is how to optimize your ads:

Meta Tags

If there is NO CONTENT on your web page, the Google Mediabot will consider the Meta Tags while displaying ads. Meta tags have a considerable affect on the relevancy of your ads. It is advised never to leave this space empty. Also, try to make it as easy as possible for Mediabot to understand the theme of your web page.

Title Text

Google Mediabot gives good weightage to the keywords used in the Title text, which in turn gets reflected in your ads. Choose effective keywords for your Title text. Even the order of words in a keyword can affect the ads that are appearing on your web page. So, choose your keywords wisely.

Headings

Google Mediabot gives importance to the Heading text enclosed in

Boost Relevancy Artificially - Use Google's Section Targeting

Now, you can enhance Ad relevancy by using Google's Section targeting. Using this technique you can advise Google mediabot about the areas of your content which should be considered or ignored while matching the Ads with your content.

For more information on the same topic, visit:
https://www.google.com/support/adsense/bin/answer.py?answer=23168&topic=371

For more information on the same topic, visit:
https://www.google.com/support/adsense
/bin/answer.py?answer=23168&topic=371

Use Channels for Analyzing Your Ads' Performance

Try to relate your traffic logs with your CTR stats. You will get to know which Traffic source is giving you what CTR. This will help you recognize the traffic segment which is most converting for your website. Channels allow you to analyze your ads' performance, so that you can pin point the changes that your website needs to boost your AdSense income. There are two types of channels available - URL Channels and Custom Channels. You can use the URL channel to track your performance, without modifying your Ad code. Through URL channels, you can analyze the performance of individual page or a group of pages, based on the directory system of your website.

Custom channels can help you measure the performance of different Ad formats presented in your web pages. And, by pasting channel-specific ad code into your pages, you can track CTR, Impressions, number of clicks each individual ad format is generating, and compare its performance with other web pages.

Block Junk Websites and Competitor Websites from Showing Ads

There are many junk websites that might be displaying ads on your website. These websites steal the traffic from your website and recycle it on their own Adsense ad blocks. Recognize such websites and stick them in Adsense Competitive Ad filter. Also, you can block your competitor websites using this competitive filter.

This trick can sometimes double or triple your Adsense income, augment user experience, and makes look your Google ads more genuine. For more information about this tool, visit:
https://www.google.com/support/adsense/bin/answer.py?answer=21593&ctx=sibling

This trick can sometimes double or triple your Adsense income, augment user experience, and makes look your Google ads more genuine. For more information about this tool, visit:

https://www.google.com/support/adsense
/bin/answer.py?answer=21593&ctx=sibling

How to Avoid Having Your AdSense Accout Banned for Click Fraud

If you trawl through the AdSense message boards you can’t help but come across tales of woe from AdSense publishers that have had their account banned by Google.

Below is a list of ways people have been banned from AdSense and information on how to avoid it happening to you.

Don’t click on your own ads

The obvious one but still people do it. Google has the IP address of the computer/s that you’ve used to create and check your AdSense account. If it sees that this IP address clicks one of your ads you’re in trouble.

Don’t do it. It’s theft. Not from Google but from the AdWords advertisers.

If you want to go to a site advertised by one of your ads don’t click on it look at the URL of the advertising site at the bottom of the ad and type it into your browser.

If you click on one accidentally (which does happen) you’re probably be ok but it’s worth dropping a quick email to Google with an explanation and apology

Don’t log in to AdSense from a shared computer.

As I said above Google keeps a record of every machine IP address used to look at your account. If you check your stats on a machine then someone else clicks on your ads from the same machine Google sees this as click fraud. Worth bearing in mind when thinking of checking your stats from somewhere like an Internet Café.

Don’t log in to your AdSense account from work.

Apart from getting in trouble with the company that employs you there’s also a further real risk. Most companies use a proxy server to access the Internet. A proxy server with ONE IP ADDRESS. Therefore you checking your ads from work means this proxy IP address being recorded by Google as one that you use. Problem is if there are 1000 people in your company it is the same IP address for them too. Google can’t differentiate between you and the other 999 employees in your company. If one of these 999 clicks on one of your ads it’s ban time.

Don’t get into a ‘I’ll click your ads if you click mine’ agreement with another Webmaster.

As above Google will have your IP address and that of every AdSense publisher. If they see these IP addresses consistently clicking on each other ads it’s goodbye for both of you.

Don’t tell friends and family.

Telling friends and family about your money making websites can lead to problems. Even if you tell them not to click on your ads there’s always the chance that Auntie Maud will think it’s a good idea to make some extra money for her favourite nephew. 100 clicks later from the same visitor and your account is screaming ‘Click Fraud’.

Receiving clicks from illegal traffic

Check the AdSense TOS for sources of traffic that aren’t allowed by Google. These include methods like Traffic exchange, PTC advertising, Auto surf etc.

Do monitor your visitor and AdSense figures

Check your account at least once a day. If you see a massive spike coupled with a massive increase in Page CTR investigate using your visitor stats website. If you see it’s all come from the same IP address you could have been the victim of a malicious attack – inform Google via email and offer them access to your logs.

Make Money as a Publisher

1. Adversal Publisher Network.Will buy 100% of your pop-under inventory every month so that you'll never have to worry about your ad space going unsold again. Pays up to $1.20 per 1,000 page views. That's equal to $6.00 per 1,000 unique visitors! Payment via paypal or egold, $20 minimum.

2.Triad Media, A full-service online marketing and advertising company. Publish Ads and get paid.Mode of payment by check. Minimum payout (not determined )

3.Fair Ads Network. Monetize your blog by publishing text ads, link ads, images, CPM, CPA, even rich media (video) and interstitials. Interstitials ads have as high as $.25 per click. Payment through paypal, minimum of $5.

4. SEOTrends.Offers ad-serving solutions for advertisers and publishers. Publishers focus on inventory management solutions to leverage their content into better ad revenue, & advertisers require enhanced reporting & campaign management tools to constantly excel in their media campaigns. We cater these needs quite efficiently, effectively and economically.Helps premium web publishers generate continuous revenue by selling their adspace to the right kind of advertisers.Payment by paypal, check, bank transfer.

5.Clicksor.Offers webmasters the opportunity to earn more income by simply underlining a selection of clickable text (inline text links) or displaying targeted contextual ads (various sizes of banners) on their Web sites or blogs.Payment through paypal or check, $50 minimum